Skip to content
The Odessa

FTC proposal would require retailers to be transparent about personalized pricing

FTC proposal would require retailers to be transparent about personalized pricing
Photo: Odessa American (oaoa.com) · view original

By DEE-ANN DURBIN AP Business Writer Companies that secretly vary prices based on how much they think individual customers will pay could face federal charges under a proposed policy released Wednesday by the Federal Trade Commission. “When consumers see a listed price, they expect it to be same...

Sources and story details