A new college major is emerging, focused on creating content for social media, video, and podcasts. This field of study is now available as a bachelor's degree at a university. The program's curriculum shares some similarities with existing media studies degrees, but includes specialized courses.

Further information about this degree program can be found through the original source. Details about the university's decision to offer this major are also available. The idea of pursuing a career in this field may appeal to some young people in Odessa, given the prevalence of digital media in their lives.